Brand
EA Nutrition Program Identity
Client
Electronic Arts
Year
2019
Category
Brand
Overview
Feast brings an inclusive and approachable identity to EA’s global Nutrition Program, helping employees and visitors make more informed food and beverage choices. I developed the visual system to work across cafés, snack areas, beverage machines, and staff apparel, complementing EA’s Hero Brand and Purpose and Beliefs while giving the program its own distinct personality. *Program discontinued
Role
- Design Manager, Workplace Strategy & Design at Electronic Arts
- Brand identity including strategy, logo design, typography, color system, and collateral design.
- Client collaboration and presentation through concept development and final delivery.
